. Appointments are necessary.
. Confirm appointments in writing.
. Initial correspondence should be made to the company and not an individual.
. Do not try to schedule meetings from mid June through mid August as many Danes are on vacation.
. You should arrive at meetings on time. The Danes you are meeting will be punctual.
. Telephone immediately if you will be detained more than 5 minutes.
. Shake hands with everyone upon arriving and leaving. Handshakes should be very firm and rather short. Maintain eye contact while being introduced. Always shake hands with women first.
. Business cards are exchanged. Your business card should have the physical address of your company and not a post office box.
. Danes use their professional title and their surname. If someone does not have a professional title, use Herr (Mister), Fru (Misses) or Froken (Miss). Danes move to first names quickly. Nonetheless, wait to be invited before using someone's first name.
Send an agenda before the meeting and work from it without deviation.
. Decisions are made after consulting with everyone involved.
. Presentations should be well-organized and factual. Use facts, figures and charts to back up statements and conclusions.
. Maintain eye contact while speaking.
. There will be a minimal amount of small talk. Danes prefer to get down to business quickly.
. Communication is direct.