This ensures large audience for your company and product profile - and consequently more customers for you . And all these - at no extra cost !
What is Portal ?
An Internet portal is a web-site that serves as
starting point or gateway to other Internet sites. Akin to a sea
port from where ships take off for diverse destinations - Internet
users normally start Internet surfing from a portal.
A portal typically contains directory, search engine, news, articles, price, stock quote etc. Unlike company web-sites that promote products or services of a particular entity - portals display information that is useful for large audience. Examples of Internet portal are Yahoo!, Google, Rediff, Indiatimes etc.
What is Trade Portal ? How does it help my business ?
A portal dedicated to a particular topic is called vertical portal.
A trade portal is a vertical portal dedicated to trade and business.
infobanc.com, thegreatindianbazaar.com and vanik.com are examples of
trade portals.
Listing your company profile in popular trade portals is extremely important for your business as your customer is most likely to start his/her Internet search from a trade portal. You will be able to attract more customers from Internet by listing your profile in popular trade portals just as listing in printed directories and yellowpages have been helping trade and business for decades.
I Have a Website - Why Do I Need Listing in Trade Portals ?
Having a web-site is good - but not enough. You have to promote your web-site
among potential customers, ensure its easy location. Without promotion, your
carefully designed website has as much visibility as a sand particle in sea
beach. There are billions of web-sites in the Internet - you must provide your
customers some aides to help them locate your web-site. Listing your
company profile alongwith web-site in trade portals, submitting your web-site to
search engines are some of the ways of promoting web-site.